Data is the lifeblood of modern businesses; it informs the strategies of marketing and data teams alike. As data-driven methods become more commonplace, the data sources and analytics used by marketing and data teams must evolve to keep up. To learn more about how to create a unified customer view and maximize ROI, business professionals should register and attend the webinar "Beyond Google Analytics: Solving the Data Problem with Real-Time Strategies", presented by Snowflake. This webinar will help attendees understand the emergence of the modern marketing data stack, how to use it to tackle data challenges, and how to create a single customer view to maximize ROI.
The webinar covers various topics related to data strategy, such as how to use data to inform go-to-market strategies, how to create a single customer view, and how to ensure data accuracy and integrity. It also provides insights into how to leverage real-time data and analytics to increase ROI. By attending, business professionals can gain the knowledge and skills needed to successfully overcome data challenges and maximize their marketing team’s ROI.
Click here to register for the webinar. To view more MarTech webinars, click here.
Originally reported by Martech: https://martech.org/get-beyond-google-analytics-with-these-real-time-data-strategies/
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